Regioninė partnerystė sveikatos turizmo valdymo sistemoje
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The dissertation examines the regional partnership in the health tourism management system as a complex process, the core and fundamental axis of which is the phenomenon of an organizational partnership. Within this system, the integrated management and a partnership mechanism bring together health tourism organizations, integrating resources, common goals and objectives that transform into results during the creative management process. This dissertation is devoted to solving the following scientific problems: what are the main theoretical foundations of regional partnership management and, – how to improve regional partnerships in the health tourism management system. The theoretical and empirical research carried out in Lithuania, Poland, Latvia, Estonia, Portugal, Croatia, Turkey was taken and as a basis to define the following features of the health tourism management system: the situation (health tourism life cycle; SWOT and TOWS matrices, etc.); the management features (conscious and purposeful interaction between key actors, organizational networking, etc.); problems (lack of a clear and single health tourism platform, insufficient adaptation of the state health care sector to foreign patients, underdeveloped organizational partnership opportunities, etc.); the factors promoting and hindering the development of health tourism and ensuring the effectiveness of organizational partnerships. The aim of the research is to substantiate a regional partnership in the health tourism management system by analyzing the theoretical foundations of a regional partnership health tourism management and conducting the empirical research. The dissertation sets forth the principal structure of the Lithuanian health tourism management, assessing the significance of institutions at three levels of management: policy formulation and decision-making; policy enforcement and monitoring; implementation. It was established that in order to improve a regional partnership in the health tourism management system, it is advisable to establish a regional health tourism institution at the level of policy enforcement and monitoring, which would perform the following essential functions: interaction with facilitators, intermediaries, suppliers, medical centers; coordination of the work of all participants in the system; provision of information.