Соціальна відповідальність як механізм економічного і фінансового взаємозв’язку малого бізнесу та соціальної сфери
Entrepreneurs all over the world, as well as participants in their projects, are increasingly aware of the need for socially responsible behavior. In the article, it is considered the concept of “social responsibility”, it is given author’s interpretation of this concept, the principles of social responsibility are highlighted, its components and levels are analyzed. It is given the essence of the concept “corporate social responsibility”, its elements and influence on various aspects of the enterprise activity. It is concluded that domestic business requires the adaptation of the international standard ISO 26000, further development of regulatory and financial support, the formation of new approaches to the morality and culture of doing business and expanding its innovation orientation.