Browsing Straipsniai / Articles by Subject "Qualitative criteria of internet marketing"

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    • Model Based on Qualitative Criteria for Internet Marketing Development 

      Limba, Tadas; Kiškis, Mindaugas; Gulevičiūtė, Gintarė; Stasiukynas, Andrius; Plėta, Tomas; Juozapavičiūtė, Ieva
      Purpose of this paper is to propose a model for assessment of internet marketing efficacy, based on qualitative criteria and building on the theoretical and empirical investigation of various qualitative criteria applicable ...