Now showing items 1-4 of 4

    • Applying Social Media in the Hotel Sector: Satisfaction with the Facebook Pages of Hotels and Intention of Future Visit 

      Thi Kim Hue, Nguyen; Thi Loc, Nguyen; Thi Hong, Nguyen (2022)
      This study is carried out with the main objective of analyzing the determining factors for the gratification of Facebook users when accessing a hotel’s Facebook page and verifying the relationship between satisfaction ...
    • Complaining behaviour in social media 

      Stříteský, Václav; Stránská, Adriana (2015)
      Purpose – to present the issue of dealing with negative word-of-mouth under the newly created conditions of social media and formulate a set of rules for dealing with negative contributions in social networks such as ...
    • Facebook as a Tool in University English Language Education 

      Šliogerienė, Jolita; Masoodi, Marjan; Gulbinskienė, Dalia
      Over the past several years, there has been an explosion in the availability and widespread use of social media sites such as Facebook, Twitter, and YouTube. This study evaluates the potentially relative effectiveness of ...
    • Usage of new media in Český rozhlas 

      Kostihová, Kristýna; Čámská, Dagmar (2014-02-14)
      The purpose of this paper is to analyze the approach to listeners of the Czech radio. This paper is based on current trend of exposing every piece of information on web sites, especially using Facebook or Twitter. Because ...